When you come on board as a client, 4AM is totally flexible. We’ll work with you on an on-going basis or handle everything with a project-by-project approach.
Services are totally customizable. No matter where you are in your marketing strategy or what your goals are, 4AM can meet you there.
- 4AM will start with an audit of your socials to see what makes you special, what you’re missing, and what platforms you should be on.
- Then, we’ll create a collaborative content calendar each month with 3-5 posts per week spanning multiple Instagram formats. TikTok, and even Threads.
- We’ll keep you on schedule, offering editing support, scripts, captions, notes, and guidelines in your voice
- Once your social media is growing, we’ll work on building your email list, creating a funnel from your socials to your email sign-up
- We’ll come up with a plan for other ways to build your list, including through live performances, merch, and "lead magnets:" exclusive discounts, opportunities, content. and offers
- As your email list grows, we’ll start sending 2-4 emails each month to update your fans and keep them excited about you
- One key part of this is discussing, creating, and implementing the links, landing pages, and full-on websites that will benefit you most. Website design on Squarespace or Shopify is included.
- The last step is to get your fans to pay you to create
- The focus will be on subscription platforms like Patreon or ways we can get people to support you on a monthly basis and pay to own your music
- Patreon is just one option - we can also create subscribers through your own website or 4AM’s own platforms
- We’ll create more rewards and exclusives that will incentivize people to pay you to create.
- Finally, we’ll drive traffic to Bandcamp or your own website and other platforms where you can sell something tangible and make money.
- Manage your merch strategy
Getting your music heard goes beyond social media and email. While you work with 4AM, we’ll come up with unique PR and marketing campaigns online and IRL.
4AM can also build your artist website, landing pages, etc.
Plus, we’ll work toward guest spots on podcasts, strategic playlisting, and outreach to blogs to get them writing about you.
The tactics we can take are endless. Whatever you need, we’ll do it authentically with the human touch.
4AM is lead by a professional journalist and writer who would be happy to write your:
- Bios
- Press Release
- Emails
- Ads & captions
- Social scripts
- Ghostwritten blog posts
- Pitches to agents, labels, and blogs
- and anything else you need
If you’re not sure you need full-force marketing, you can always benefit from having a professional copywriter on your side.
Get in touch to get anything you can imagine written for you.
With 4AM on retainer, you’ll have a dedicated consultant 24/7. But if you want less of a commitment, we can handle your promotion one project at a time. Maybe you just want a months’ worth of content, professional emails, a professional website, or a one-off craft campaign. Get in touch with me personally to learn more about what I can do!
- Vince